If you’ve been spending some time on TikTok or Instagram lately, you know the makeup game is constantly evolving. The lipstick trends dominating social media are bolder, brighter, and more creative than ever. I still remember when I first tried a vibrant red lipstick for a TikTok challenge—let’s just say it wasn’t my finest moment. But as I dove deeper into the world of social media beauty trends, I realized that lipstick is more than just a beauty product; it’s a form of self-expression that can completely transform your vibe.

Let me fill you up about the lipstick trends dominating social media. I’ll break down the hottest looks, show you how to recreate them, and answer some of your burning questions about these viral trends. Grab your lipstick, and let’s dive into the trends that are taking over your feed!

What Are the Top Lipstick Trends Dominating Social Media?

The Gradient Lip

One trend that’s continuing to make waves on social media is the gradient lip. This is not your typical lip look—imagine a soft fade from a darker color at the center of your lips to a lighter shade toward the edges. It’s all about creating a seamless transition that looks effortless yet striking. The gradient lip has gained popularity, thanks to beauty influencers on platforms like TikTok, who have turned it into a must-try trend.

The beauty of this look is that it’s incredibly versatile. You can go for soft pinks for a more natural look or vibrant reds for a dramatic pop of color. It adds dimension to your lips, making them appear fuller and more defined. If you’re looking for a fresh, youthful lip look that stands out in social media videos, the gradient lip is definitely your go-to style.

Glossy Lips Are Back

The glossy lip is back in a big way this year. Remember the glossy lip glosses you wore in the early 2000s? Well, they’re making a comeback—but with a modern twist. This trend has exploded on Instagram, where dewy skin and a fresh-faced look are all the rage. 

Lip glosses are now available in various finishes, from clear gloss to tinted shades and even holographic glosses that give off a futuristic vibe.

What makes this trend so popular is its ability to make your lips look plump and hydrated, even without the need for lip fillers. The high-shine look is perfect for creating a youthful and effortless vibe that works with virtually any makeup look. Whether you go for a subtle nude or a bold pink, a glossy lip adds a fresh, summery touch to your face.

Neon Lipsticks

In 2025, neon lipsticks are taking over social media feeds. From neon pink to electric orange, these bold colors have been seen on some of the biggest beauty influencers and are now a staple in the makeup community. 

Why are they so popular? Simple: they make a statement. Neon lips are bright, eye-catching, and perfect for those who want to stand out in photos and videos. Social media platforms like Instagram and TikTok are full of people showing off their neon lip looks, often pairing them with easy minimal eye makeup to let their lips steal the spotlight.

If you’re feeling adventurous and want to try something fun and bold, neon lipstick is the perfect way to do it. Just keep in mind that neon shades can be a bit tricky to pull off, so it’s best to keep the rest of your makeup simple to balance out the vibrancy.

How to Achieve the Perfect Gradient Lip Look

Achieving the perfect gradient lip doesn’t have to be intimidating. Follow these simple steps to create this trendy lip look:

1. Prep Your Lips: Start by exfoliating your lips to remove any dead skin. You can use a lip scrub or a toothbrush to gently exfoliate. Follow up with a hydrating lip balm to make sure your lips are smooth and moisturized before applying any color.
2. Choose Your Lip Colors: For a basic gradient look, pick two shades of lipstick. The darker shade will go in the center, while the lighter one will be applied toward the edges. Choose colors that complement each other, like a deep red and a soft pink or a berry and a nude.
3. Apply the Darker Shade: Start by applying the darker shade at the center of your lips, focusing on the very middle part. Use a lip brush to carefully apply the product for precision.
4. Blend the Shades: Take a clean lip brush or your finger and blend the darker color outward toward the edges of your lips. Make sure to blend it seamlessly into the lighter shade. The key to this look is soft blending—no harsh lines!
5. Finish with Gloss: To add some shine and make your lips look fuller, finish the look with a clear lip gloss. This will also help blend the colors together and give your lips a smooth, glossy finish.

Frequently Asked Questions

1.  How Do I Make My Neon Lipstick Last All Day?

Neon lipstick can be tricky to maintain, especially since these bold shades tend to fade faster than neutral tones. To make your neon lipstick last longer, start by prepping your lips with a lip primer to create a smooth base. Then, apply your lipstick with a lip brush for precise application. Finish with a translucent setting powder around your lips to prevent smudging. If you want to keep the shine intact, use a small amount of gloss in the center to add dimension.

2. Can Glossy Lips Work for Different Skin Tones?

Absolutely! Glossy lips are universally flattering. If you have fair skin, opt for soft pinks or clear gloss to keep it subtle. Medium skin tones can rock shades like coral, peach, or rose gold gloss, while darker skin tones can pull off deeper shades like berry or rich bronze gloss. The key to glossy lips is finding the shade that complements your undertone and makes you feel confident.

3. Are Gradient Lips Difficult to Create?

Not at all! Gradient lips are actually pretty simple to create once you get the hang of it. Start with two shades of lipstick (one darker and one lighter) and apply the darker shade to the center of your lips. Use a brush or your finger to blend the shades outward toward the edges. The beauty of gradient lips is that you don’t need to be perfect—just focus on blending and having fun with it!

Bold Lips, Big Statements

As we embrace 2025, lipstick trends dominating social media are all about confidence and creativity. Whether you’re experimenting with gradient lips, rocking a glossy finish, or embracing a neon pop, there’s no wrong way to wear your lipstick. Social media has made lipstick a powerful tool for self-expression, so don’t be afraid to try out new trends and have some fun with your look.

My final tip? Never be afraid to experiment. Try that neon shade you’ve been eyeing or perfect your gradient lip—make it your own! Just remember, makeup is all about expressing yourself and feeling fabulous while doing it.